A man reading on a pink sofa beside a yellow striped HALUU mascot

Animated eyes of the HALUU mascot

News

Every world has a story behind it.

Here is where we tell ours — the launches, the thinking, the cultural moments that move us, and the conversations we believe the industry needs to have. This is a dedicated space for everything on our minds and on our partners.

Glimpse of our media coverage

Scentarium - Botanical Essentials EDP Immersive Exhibition

A Botanical Essentials display wall beside a moss-covered sculpture at the Scentarium exhibition

Botanical Essentials Luncurkan Koleksi Parfum Lewat Pameran

Eight people in white holding perfume bottles in front of the Scentarium launch backdrop

7 Eau de Parfum Botanical Essentials Dibuat Oleh World-Class Perfumers dari Bahan Alami Berkelanjutan, Rasakan Harumnya di Scentarium

A Botanical Essentials perfume bottle on sand beside portraits of two women

Botanical Essentials builds immersive fragrance installation to launch new perfume line

Eight people in white holding perfume bottles in front of the Scentarium launch backdrop

Botanical Essentials Rilis Koleksi Eau de Parfum dari Bahan Upcycled

Guests at the Botanical Essentials counter inside the Scentarium mall installation

Botanical Essential dan HALUU Hadirkan SCENTARIUM, Parfum dengan Upcycled Materials

Wardah SKINVERSE CLINIC

Visitors in hijabs walking through the illuminated Skin Barrier Reborn tunnel at Wardah Skinverse

Mengetahui Jenis dan Masalah Kulit Wajah yang Telah Diuji untuk Perempuan Indonesia di Wardah Skinverse

A Wardah model in a lilac hijab touching her cheek beside the Feel the Beauty tagline

Mencari Produk Anti Aging Terbaik? Skincare Wardah Ini Bisa Jadi Jawabannya!

A green column wrapped in moss at the centre of the Wardah Skinverse pavilion

Memahami Kebutuhan Kulit Secara Spesifik Lewat Pengalaman Imersif yang Seru di Wardah SKINVERSE

An overhead view of visitors exploring the Wardah Skinverse exhibition in a mall atrium

Wardah Hadirkan Immersive Experience di Wardah SKINVERSE Bersama Perdoski

Visitors and staff inside the white Wardah Skinverse Clinic activation in a shopping mall

Wardah Skinverse Clinic 2025 Cetak Rekor MURI

DREAMscape

A visitor seated between pink sculpted chairs inside the DREAMscape installation

DREAMscape Destinasi Foto Instagramable Hadir di Lippo Mall Puri

A woman in safety glasses measuring coloured liquids into glass flasks

Make Over, Tavi, dan Instaperfect Gandeng HALUU World Hadirkan Experiential Event ‘DREAMscape’!

Two models with glowing skin and coral lips posed against a deep red backdrop

Event DREAMscape Jadi Opsi Liburan Cantik di Akhir Pekan, Catat Tanggal dan Lokasinya!

Three women standing in the illuminated circular entrance arch of DREAMscape

Dreamscape, Experiential Event dari Make Over-Tavi-Instaperfect

Three guests at the launch in front of DREAMscape's glowing circular tunnel entrance

Rekomendasi Ngabuburit untuk Beauty Enthusiast, Kunjungi Wahana Baru DREAMscape di Lippo Mall Puri

VIVO: Hotel for Play 1

Visitors queuing at a neon tunnel entrance under a LET'S PLAY sign at Hotel for Play

Hotel for Play Vivo: Cara Baru Belajar Seks lewat Seni

Speakers on stage at the Hotel for Play press conference in front of a pink and purple screen

VIVO Gelar Art Exhibition Sebagai Sarana Pendidikan

Masked visitors walking past a neon-lit wall of pink and blue tiles at Hotel for Play

Main ke Hotel for Play, Ini Waktu Terbaiknya

Speakers on stage at the Hotel for Play press conference in front of a pink and purple screen

Edukasi Pencegahan HIV/AIDS, Ada Art Exhibition Hotel for Play di Lotte Shopping Avenue

Silhouettes of dancers pressed against backlit frosted glass panels at Hotel for Play

Foto: Hotel for Play, Pameran Edukasi Seks Melalui Instalasi Seni

HALUU Baluun

A visitor in a yellow top holding up a large pastel balloon at Baluun by HALUU

Berhias Balon Warna Warni, HALUU World Bawa Nostalgia Masa Kecil

Baluun by HALUU balloon room with a white clawfoot bathtub full of orange balls among white balloons

Baluun by HALUU World, Instalasi Balon Instagramable untuk Nikmati Libur Lebaran di Jakarta

The Plaza Indonesia sign on the mall's stone façade in Jakarta

‘Baluun by HALUU’ exhibition: Instagrammable holiday spot for shutterbugs in Jakarta

A visitor taking a selfie in a bathtub of orange balls under gold balloons at Baluun by HALUU

Baluun by HALUU, Spot Kekinian yang Instagramable

Two visitors sitting in a pink ball pit beside pastel slides at Baluun by HALUU

Nostalgia Masa Kecil di BALUUN by HALUU